NIC Talks 2015 | Brenda Bacon | Brandywine Senior Living
In her rousing NIC Talk at the 2015 National Investment Center for Seniors Housing & Care (NIC) Fall Conference, enigmatic speaker and Brandywine Senior Living President and CEO Brenda Bacon shares her vision for how the baby boomer generation wants to live. She cites a commonly shared statistic in the seniors housing world regarding the aging of America: Every single day for the next 15 years 10,000 people will turn 65-years-old. And today this generation uses up half of the federal budget and in a few decades they will use up two-thirds. Bacon continues her Talk, saying the boomers want more choice as they age, and their seniors housing, “I want to choose, not be chosen for.” She ends her Talk by citing a few examples from the hotel and service industry as the type of service demands and care quality the boomers will mandate as they age–no kitchen open/close times and hovering nurses will suffice.

Brought to you by the National Investment Center for Seniors Housing & Care (NIC), NIC Talks are brief, insightful talks featuring well-known leaders from the seniors housing and care industry, as well as thought leaders from the aging and healthcare industries. Taking place annually at the NIC Fall Conference and in the style of Ted Talks, NIC Talks discuss innovative and disruptive ideas on how we view retirement, aging, and the housing and services we will need as we grow older. From market data and investment trends, to anti-ageism and the communities producing the most centennials in the world, NIC Talks will educate, challenge, and inspire your thinking about what it means to age. No matter from where you come in the seniors housing and care industry—investment, owner, operator, or analyst—the National Investment Center’s NIC Talks series will challenge everything you thought you knew about aging.

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The National Investment Center for Seniors Housing & Care (NIC) works to enable access and choice by providing data, analytics, and connections that bring together investors and providers. The NIC MAP® Data Service (NIC MAP) is the premier provider of comprehensive real estate market data for the seniors housing and care sector, supplying data from more than 14,000 properties within 140 U.S. metro markets. Data offerings include senior housing statistics like assisted living supply and demand, absorption, occupancy rates, construction, supply growth, and other time series data.